B2C

General Questions

• How long has Ditsch been around?

  In 1919, Wilhelm Ditsch founded a small pretzel bakery near the train station in Mainz. With great passion and true craftsmanship, he laid the foundation for a brand that would soon become known far beyond the city limits. Ditsch quickly recognized the potential of mobile sales and opened a stand directly on the station platform – the first step in an impressive success story.

  Today, we stand for quality, variety, and strong values. Our employees and agency partners work every day to delight our customers with freshly baked pretzel products – from classic pretzels to innovative snack creations. The fact that Ditsch has been around for more than a century is proof of the strength of our concept and the continued demand for authentic, traditional taste.

  Even today, the spirit of founders Wilhelm and Heinz Ditsch can still be felt – strong, approachable, and genuine.

• What makes Ditsch shops special?

  Every Ditsch shop offers more than just delicious pretzel products – it represents decades of tradition, dedicated craftsmanship, and continuous development. Today, Ditsch operates more than 170 shops and is one of Germany’s leading providers of pretzels, pizzas, and savory snacks.

  What truly sets us apart is our close connection to our customers. Our teams are passionate about delivering fresh quality every day – from classic pretzel favorites to exciting new trend products. In our shops, we don’t just bake; we continuously invest in modern technology, sustainability, and the future growth of our company. Each Ditsch shop is a place where quality and responsibility go hand in hand.

  Founded in 1919 by Wilhelm Ditsch in Mainz and later developed by his son Heinz, Ditsch has been baking crispy pretzels with passion for over 100 years – today also under the Brezelkönig brand in Switzerland. At Ditsch, we don’t just bake; we live responsibility – for people, the environment, and enjoyment with integrity. Because for us, a positive future begins in the oven.

• Are there vegan or vegetarian products at Ditsch?

  Of course, Ditsch also offers a great selection of delicious vegan and vegetarian products – perfect for a quick snack or a hearty breakfast. Whether it’s our Schlemmerzunge, the Spinach & Mushroom Pizza, or a classic pretzel roll, our vegetarian baked goods stand out for their taste and quality. At our busy shop locations, clear labeling on price tags makes vegetarian options easy to spot – transparent, simple, and customer-friendly.

  Many of our independent agency partners proudly offer our vegetarian range as well. The growing demand speaks for itself: variety matters. From our salted classics and crispy filled pretzel sandwiches to pizza snacks, sweet pretzels, and croissants – enjoyment at Ditsch comes in many forms. With innovative product development that identifies trends and transforms them into high-quality, fresh products, we continuously evolve our assortment.

• Where can I redeem vouchers?

  Do you have a promotional voucher and want to redeem it at Ditsch? No problem! In many of our shops across Germany, you can use your voucher for savory snacks or hot drinks – quickly and easily. Please note that redemption depends on availability and participating locations. In some shops, certain products, such as hot drinks, may be excluded from the promotion.

  Promotional vouchers also cannot be combined with other discounts. If you’re unsure whether your voucher can be redeemed at a specific shop, simply ask our team on site – we’re happy to help and want you to enjoy your visit with a great snack and a smile.

• How sustainable are Ditsch shops?

  Sustainability plays a key role in our Ditsch shops – from using regional ingredients to introducing modern reusable systems. We actively take responsibility for the environment and the future. In many of our shops, you can already use the Vytal reusable system or bring your own cup – and we reward that with a discount on hot drinks.

  Whether pretzels, pretzel sticks, or other baked goods, our products are made with care and passion – from our own production straight to our shops. As pretzel specialists, we stand for quality, craftsmanship, and conscious action. Our independent agency partners also help ensure that our sustainability standards are upheld, guaranteeing consistently high quality across all locations.

  For us, sustainability means energy-efficient processes, recyclable packaging, and environmentally friendly delivery routes – step by step toward a more responsible future.

• Where can I give feedback about a shop?

  Want to share feedback about a Ditsch shop? Whether it’s a suggestion, praise, criticism, or a complaint – we appreciate every message. If you experienced an issue or had an especially positive visit, please contact us via our online form.

  To help us respond quickly, please include the shop location, as well as the date and time of your visit. We’re also happy to help with questions or general feedback. Your message will be forwarded to the responsible agency partner so we can continually improve our service at shop level.

  Thank you for taking the time to share your experience – it really helps us make Ditsch even better.

• What payment methods are accepted in the shops?

  At Ditsch, enjoying your snack is not only quick but also convenient. Whether you’re craving a freshly baked pretzel or a coffee to go, you can pay contactless and securely in all of our shops.

  The following payment methods are accepted:

  • Apple Pay

  • Google Pay

  • Maestro

  • Visa

  • V Pay

  • Diners Club

  • Mastercard

  No cash needed – simply tap your smartphone or card and you’re good to go. We continuously improve our services to make your visit as smooth as possible. With our expanded payment options, you can enjoy the same convenient experience at every Ditsch location, big or small.